AWAKE Sơn Mài – Silver Leaf "Golden Hour"

Case: 39 mm x 11.8 mm steel. 45.6 mm lug-to-lug.
Dial: Unique hand-designed dials as works of art in themselves, traditional techniques modernized with a modern approach that combines creativity and innovation.
Crystal: Sapphire
Water resistance: 50 m
Movement: La Joux-Perret G101, 68 hours power reserve
Strap: Delugs leather strap with pin buckle.

Limited Edition

Inspired by the fleeting moments of the "golden hour" – shortly after sunrise or before sunset – this model captures warm hues of yellow, orange, and red in a hypnotic gradient.

The dial transitions from a vibrant ochre center to rich orange and tobacco tones. By day, it resembles a solar flare; by night, it takes on a deep, almost glowing character. Each piece is a visual tribute to light, time, and the present moment.

The watch case is made of recycled 316L stainless steel with a diameter of 39 mm, a lug-to-lug length of 45.6 mm, and a thickness of approximately 11.8 mm. The dial is protected by a sapphire crystal with anti-reflective coating, while a transparent screwed case back allows a view of the mechanical movement. The case's water resistance is 50 m (5 ATM).

Inside, an automatic Swiss caliber La Joux-Perret G101 operates with a frequency of 28,800 vph and a power reserve of up to 68 hours. The movement is complemented by a custom tungsten rotor designed for the Awake brand and visible through the sapphire case back.

The indices and hands utilize Swiss Super-LumiNova BGW9 in Awake's characteristic execution, where the luminescent layer is placed beneath polished metal elements. This design principle creates a subtle, indirect luminous effect while maintaining the visual dominance of the handmade dial.

The model comes on a suede leather strap with a rubber lining and a width of 20 → 16 mm, handmade in France. The watches are produced in a limited edition of 100 pieces, emphasizing their artisanal character and collector's exclusivity.

Awake is an independent French watchmaking brand founded in 2019 by entrepreneurs and watch collectors Lilian, Thibault, and Benjamin. From the outset, it has been built on the idea that watches are not just instruments for measuring time, but also objects that can express the values of their owner and their relationship to the world around us.

The brand's philosophy lies in striving to restore deeper meaning to watches – combining watchmaking technique, artistic craftsmanship, and a responsible approach to production. Awake therefore works with innovative materials, supports traditional craft techniques, and collaborates with masters in various fields around the world.

One of the brand's characteristic elements is the intertwining of French design, Swiss watchmaking mechanics, and traditional Vietnamese artistic craftsmanship. This combination, for example, is behind the Sơn Mài collection, which utilizes a historical lacquer technique used in Vietnam for centuries and translates it into the world of modern mechanical watches.

Awake also positions itself as a brand that emphasizes a responsible approach to production and materials. From its beginnings, it has worked with recycled materials and strives to minimize the ecological footprint of production, without compromising on quality or design.

The brand name – Awake – refers to the idea of a greater awareness of the value of time and the world around us. Each model is therefore meant to tell its own story and bring not only technical precision but also emotion and a distinctive character.

Thanks to this combination of contemporary design, traditional craftsmanship, and a modern approach to production, Awake has built a strong position among young independent watchmaking brands within a few years and has gained the attention of collectors and watchmaking media worldwide.