AWAKE Sơn Mài – The Deadly Watch L.E.

Case: 39 mm x 11.8 mm steel. 45.6 mm lug-to-lug.
Dial: Unique hand-designed dials as works of art themselves, traditional techniques modernized with a contemporary approach that combines creativity and innovation.
Crystal: sapphire
Water resistance: 50 m
Movement: La Joux-Perret G101, 68 hours power reserve
Strap: Delugs leather strap with pin buckle.

Limited edition

Limited edition of 88 pieces

When haute horlogerie meets iconic cinematography, something more than just a watch is born. "The Deadly Watch" is a bold tribute to Kill Bill by Quentin Tarantino – a visually powerful, stylized work that defined an entire generation.

This model is part of the "Tribute to the 7th Art" project, in which AWAKE reinterprets iconic films into mechanical objects. This time, it's about raw energy, revenge, passion, and the unmistakable aesthetic of the early 21st century.

Inside, an automatic Swiss caliber La Joux-Perret G101 operates with a frequency of 28,800 vph and a power reserve of up to 68 hours. The movement is complemented by a custom tungsten rotor designed for the Awake brand and visible through the sapphire case back.

The indices and hands use Swiss Super-LumiNova BGW9 in Awake's characteristic design, where the luminescent layer is placed under polished metal elements. This design principle creates a subtle, indirect lighting effect while maintaining the visual dominance of the handcrafted dial.

The model comes on a suede leather strap with a rubber lining and a width of 20 → 16 mm, handcrafted in France. The watches are produced in a limited edition of 100 pieces, which underlines their artisanal character and collectible exclusivity.

Awake is an independent French watchmaking brand founded in 2019 by entrepreneurs and watch collectors Lilian, Thibault, and Benjamin. From the beginning, it has been based on the idea that a watch is not only a tool for measuring time but also an object that can express the owner's values and relationship to the world around us.

The brand's philosophy lies in the effort to give watches a deeper meaning – to combine watchmaking technique, artistic craftsmanship, and a responsible approach to manufacturing. Awake therefore works with innovative materials, supports traditional craft techniques, and collaborates with masters of various fields around the world.

One of the characteristic elements of the brand is the connection of French design, Swiss watchmaking mechanics, and traditional Vietnamese artistic craftsmanship. This combination is, for example, behind the Sơn Mài collection, which uses a historical lacquer technique used in Vietnam for centuries and transfers it to the world of modern mechanical watches.

Awake also profiles itself as a brand that emphasizes a responsible approach to manufacturing and materials. From its beginnings, it has worked with recycled materials and strives to minimize the ecological footprint of production, without compromising on quality or design.

The brand's name – Awake – refers to the idea of a greater awareness of the value of time and the world around us. Each model is therefore intended to tell its own story and bring not only technical precision but also emotion and distinctive character.

Thanks to this combination of contemporary design, traditional craftsmanship, and a modern approach to manufacturing, Awake has built a strong position among young independent watchmaking brands within a few years and has attracted the attention of collectors and watch media around the world.